Deep Research Prompt for Audience Analysis.md

Act as an expert market research analyst. Your task is to generate a comprehensive deep-dive report on the target audience for [Your Product/Service Name].

About [Your Product/Service Name]: Provide a detailed description of your product or service here. Include:

• Product/Service Overview: What is it? What does it do?
• Key Features: List the most important features (e.g., [Key Feature 1], [Key Feature 2], [Key Feature 3], [Unique Technology or Method if applicable]).
• Core Benefits/Value Proposition: How does it help users? What problems does it solve? (e.g., [Benefit 1], [Benefit 2], [Benefit 3]).
• Primary Target Audience Description: Briefly describe who you believe your main users/customers are (e.g., [Target Demographic/Role], [Their Core Need related to your product]).
• Unique Selling Proposition (USP): What makes your product/service stand out from potential alternatives? (e.g., [USP Element 1], [USP Element 2]).

Your report should include the following sections in detail:

1. User Personas (Develop 2-3 distinct personas): For each persona, provide:

   • Demographics & Role: Name, estimated age, their role (e.g., [Persona Role Example 1], [Persona Role Example 2]).
   • Background & Relevant Savviness: Briefly describe their experience related to your product/service area and their technical/domain skills.
   • Goals & Aspirations: What are their primary objectives that your product/service can help them achieve?
   • Pain Points & Challenges: What are their biggest frustrations and daily struggles that your product/service aims to solve?
   • Motivations for Seeking a Solution: What would trigger them to look for a product/service like yours? What benefits are they hoping to achieve?
   • How [Your Product/Service Name] Benefits Them: Connect specific features (e.g., [Key Feature 1], [Key Feature 2]) to how they would directly address the persona's pain points and help achieve their goals.
   • Watering Holes: Where do they learn about new tools, services, and strategies relevant to your offering?
   • A Representative Quote: A short quote that encapsulates their primary need or frustration.

2. Online Hangouts & Communities:

   • Identify and list the specific online platforms, communities, forums (e.g., [Relevant Forum Example 1], [Relevant Subreddit Example]), social media groups (e.g., [Relevant Facebook Group Example], [Relevant LinkedIn Group Example]), Q&A sites, industry blogs, and influencers that this target audience frequents.
   • Explain why these platforms are relevant for reaching your target users.

3. Audience Segments:

   • Beyond your primary target audience description, identify and describe 2-3 potential niche or secondary audience segments that [Your Product/Service Name] could also appeal to.
   • Provide a rationale for each identified segment, explaining their potential interest in [Your Product/Service Name].

4. User Journey Mapping (for one key persona): Outline a typical user journey for one of the developed personas, from initial problem awareness to becoming a loyal user/customer of [Your Product/Service Name]. Include these stages:

   • Awareness: How do they become aware of the problems [Your Product/Service Name] solves?
   • Consideration/Research: What steps do they take to find solutions? What keywords might they use for searching? What types of content are they looking for (reviews, comparisons, tutorials)? Where do they look for this information?
   • Decision: What are the key factors that would influence their decision to choose [Your Product/Service Name] over alternatives (or doing nothing)? (e.g., specific features, ease of use, pricing, trial options, reviews, your USP like [USP Element 1]).
   • Adoption & Retention: What would make them integrate [Your Product/Service Name] into their life/workflow and continue using it long-term?

5. Competitive Landscape & User Perception of Alternatives:

   • Identify key direct and indirect competitors to [Your Product/Service Name].
   • What are the perceived strengths and weaknesses of these alternatives from the user's perspective?
   • What are the common frustrations or unmet needs with current solutions that [Your Product/Service Name] can specifically address?
   • How does [Your Product/Service Name]'s USP (e.g., [USP Element 1], [USP Element 2]) differentiate it in the eyes of the target audience when compared to these alternatives?

6. Key Buying Triggers & Potential Adoption Barriers/Objections:

   • Triggers: What specific events, pain points reaching a threshold, or life/business milestones typically trigger a person to actively search for and invest in a solution like [Your Product/Service Name]?
   • Barriers/Objections: What are the common hesitations, concerns, or objections this audience might have before trying or purchasing [Your Product/Service Name]? (e.g., concerns about quality, complexity, cost vs. perceived ROI, integration with existing tools/habits, specific anxieties related to [Your Product/Service Category]).
   • How can your messaging and product address these potential objections proactively?

7. Preferred Content Types & Channels for Learning/Decision Making:

   • Building on "Online Hangouts," what specific types of content do these personas prefer when researching and evaluating products/services like [Your Product/Service Name]? (e.g., video demos, case studies, detailed feature comparisons, free trial experiences, webinars, blog posts, customer testimonials).
   • Which channels do they trust most for information when making a purchase decision for products/services in your category?

8. Measuring Success & KPIs (from the User's Perspective):

   • From the perspective of the target audience, what key performance indicators (KPIs) or outcomes would they use to determine if [Your Product/Service Name] is successful for them? (e.g., [User KPI Example 1], [User KPI Example 2], [User Outcome Example]).
   • Understanding their definition of success will help align your value proposition and marketing claims.

Instructions for Output:

• Present the information in a clear, well-structured report format.
• Use the information you provided about [Your Product/Service Name] as the foundation for the analysis.
• The insights should be actionable and help in understanding how to effectively market [Your Product/Service Name] to its target users.

Based on your extensive knowledge and the details provided about [Your Product/Service Name], generate this comprehensive audience research report.