self.title = @"Your TiTle Text"; UILabel* tlabel=[[UILabel alloc] initWithFrame:CGRectMake(0,0, 200, 40)]; tlabel.text=self.navigationItem.title; tlabel.textColor=[UIColor whiteColor]; tlabel.font = [UIFont fontWithName:@"Helvetica-Bold" size: 30.0]; tlabel.backgroundColor =[UIColor clearColor]; tlabel.adjustsFontSizeToFitWidth=YES; self.navigationItem.titleView=tlabel;